EU Approves Microsoft’s Purchase of Activision Blizzard

Microsoft has recently announced the purchase of Activision Blizzard, one of the largest video game companies in the world. The European Union has now approved the deal, allowing Microsoft to move forward with the acquisition.

The deal between Microsoft and Activision Blizzard was first announced in September 2020, and the European Commission was tasked with evaluating the potential implications of the purchase. After a thorough review, the Commission determined that the transaction would not reduce competition in the market and would not harm consumers. The Commission also noted that Microsoft’s acquisition of Activision Blizzard would increase the company’s presence in the gaming industry, providing more opportunities for innovation and development.

Microsoft’s purchase of Activision Blizzard will bring several new titles to the Xbox platform, including popular franchises such as Call of Duty and World of Warcraft. With the purchase, Microsoft will gain access to Activision Blizzard’s extensive library of games, giving the company more leverage in the gaming industry. By buying Activision Blizzard, Microsoft will gain access to the vast network of developers associated with the company, thereby facilitating the development of new games and services.

The European Commission also noted that the purchase would not lead to anticompetitive practices, as Microsoft and Activision Blizzard do not compete directly in markets. The Commission concluded that the acquisition would not harm consumers or reduce competition in the industry.

Microsoft’s purchase of Activision Blizzard has been approved by the European Union, allowing the company to move forward with its plans to expand its presence in the gaming industry. By acquiring these assets, Microsoft will have access to a wide selection of games and a network of developers, which will make it simpler for the company to create new games and services. The purchase is expected to be completed in the near future, and Microsoft will begin to reap the benefits immediately.